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Choose what you need most…

Online Fitness Coaching Platform

Your fitness programs deserve a real business behind them.

Build your online fitness coaching business on one platform. Sell programs, run a membership, coach clients... without duct-taping five different tools together.

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No hidden fees · No revenue share

$1.6B+
Dollars made by fitness coaches
15K+
Active fitness coaches on Kajabi
$110K
Average dollars earned per fitness coach

"insert the hero quote inside of here"

— [Niche Creator], $1M+ earned

One platform.
Your entire business.

Kajabi connects your newsletter to your marketing and payments so your emails do more than inform... they build a real business.

Sell your programs your way.

When someone subscribes, opens an issue, or hits a milestone, Kajabi responds automatically. Welcome new readers, nurture them toward your paid offers, and re-engage the ones who've gone quiet... without a separate CRM or manual follow-up.

Get in front of people who want what you offer.

Landing pages, lead magnets, opt-ins, checkout. The whole path lives inside Kajabi. Your newsletter and your offers work together so you can see exactly what's growing your revenue.

Build the community that keeps people coming back.

Paid subscriptions, premium issues, paywalled content, upsells. Your most engaged subscribers are ready to go deeper with you. Kajabi makes it easy to give them more... without adding complexity to how you run your newsletter.

Stay connected without the extra tool.

Paid subscriptions, premium issues, paywalled content, upsells. Your most engaged subscribers are ready to go deeper with you. Kajabi makes it easy to give them more... without adding complexity to how you run your newsletter.

Get paid. Simply.

Paid subscriptions, premium issues, paywalled content, upsells. Your most engaged subscribers are ready to go deeper with you. Kajabi makes it easy to give them more... without adding complexity to how you run your newsletter.

Know what's actually working.

Paid subscriptions, premium issues, paywalled content, upsells. Your most engaged subscribers are ready to go deeper with you. Kajabi makes it easy to give them more... without adding complexity to how you run your newsletter.

Why fitness coaches choose Kajabi

Kajabi has allowed us to have and build infrastructure where we have constant leads coming in, email communications with our clients instead of relying on social media, and we can provide the support our community needs...

Action Jacquelyn
Fitness Expert
7 Figures
Earned on Kajabi

Not only is it beginner-friendly, but it’s easy to use, it never breaks, and my clients love it.

Tony Jeffries
Olympian and Professional Boxer
7 Figures
Earned on Kajabi

My first impression of Kajabi as both a user and a business owner was that it was very easy to use. I had taken web design classes in college, and I hated it. But Kajabi made it so much easier than I was anticipating.

The templates made everything look better than I could have imagined. I didn't have to worry about coding or anything. I just wanted it to function, and I needed it to work and it did that for me.

Kim Perry
Fitness Expert
6 Figures
Earned on Kajabi

Start for free.
Scale as you grow.

No hidden fees. No revenue sharing. Just one clean plan to get your business running.

Start on Kajabi for
$0
$179
/ mo

14-day free trial then billed monthly at $179/mo*

Core features:
  • 5 Products
  • 2,500 Contacts
  • 1 Website + 1 Community
  • 2 Admin Users
  • Unlimited landing pages, funnels & emails
  • 3rd party integrations
  • Custom domain, checkout pages & payment integrations
  • No revenue sharing
* Processing fees apply. Rates vary by country and payment provider.

No hidden fees. Cancel anytime.

Frequently asked questions

What is Kajabi?

Kajabi is the operating system for human expertise. It gives experts one place to build, market, sell, and deliver their work so they can run a real business without relying on scattered tools. The system brings products, marketing, payments, and client experiences together in a clear and connected workflow.

Who is Kajabi for?

Kajabi is for real experts whose knowledge is earned through lived experience. Coaches, educators, practitioners, clinicians, creators, and service professionals use Kajabi to share what they know and build a business around it. If you guide people through a transformation, Kajabi is built for you.

What can I build on Kajabi?

You can build courses, coaching programs, digital products, memberships, communities, and high-value client experiences on Kajabi. The platform supports simple information products as well as structured, relationship-based programs that help clients achieve real transformation.

What makes Kajabi different from other platforms?

Kajabi is different because it replaces a patchwork of tools with one unified system. Starter platforms are easy to begin with but limit growth. More complex tools are powerful but heavy to manage. Kajabi combines clarity and strength so experts can run their entire business in one place without complexity.

How does Kajabi help experts grow their business?

Kajabi helps experts grow by connecting their identity, products, audience, marketing, and client delivery in one system. This creates a clear path forward and reduces the friction that comes from using separate tools. Experts move faster because every part of their business works together.

Is Kajabi a good platform for selling digital products and expertise?

Yes. Kajabi gives experts one connected system for creating, marketing, and selling their digital products. You can build courses, coaching programs, memberships, and other knowledge based offers, then deliver them through a professional client experience. The platform includes email, landing pages, checkout, automation, and analytics, which removes the need to manage separate tools. Experts choose Kajabi because it supports both simple digital downloads and more advanced, transformation focused programs, all inside a single business system.

Is Kajabi good for beginners who want to grow into a larger business?

Yes. You can start with a single product and expand as your business grows. Kajabi is designed to support both early-stage experts and experienced leaders, without requiring you to switch platforms or rebuild your systems as you scale.