How to Build a Membership Site on Kajabi
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Memberships on Kajabi: What's Possible
Kajabi supports membership sites natively, meaning you can build a recurring-revenue content and community product without connecting external tools. Members access gated content, participate in community discussions, and manage their subscription all within the same Kajabi environment where you've built your courses and other products.
Structuring Your Membership Content
Memberships on Kajabi are built as products, using the same content architecture as courses: modules containing individual lesson posts. The difference is in how access is gated and delivered. For a membership, you typically set up recurring billing (monthly or annual) as the access condition, and new content is added on an ongoing basis as members remain subscribed.
Common membership content structures on Kajabi include:
- A growing content library where new resources are added monthly
- A drip-based curriculum released on a weekly or monthly schedule
- A combination of evergreen resource access and live session recordings
Setting Up Recurring Billing
In Kajabi's Offers section, you can create a subscription offer with a monthly or annual billing interval. The offer is connected to your membership product and grants access upon successful payment. Kajabi handles recurring billing automatically, charging members on their renewal date and revoking access if a payment fails after the configured retry period.
Combining Membership With Kajabi Community
Kajabi's community feature integrates directly with your membership product, allowing members to participate in discussion feeds, post questions, share wins, and connect with each other without leaving the platform. Keeping community inside your Kajabi environment, rather than in a separate Facebook group or Discord server, reduces friction for members and keeps all activity within your owned platform.
Managing Member Access and Cancellations
Kajabi's subscription management handles access automatically. When a member cancels, their access is maintained through the end of the paid period and then revoked automatically. You can also manually grant or revoke access, apply pauses, or offer complimentary access to specific members directly from your Kajabi dashboard without touching payment settings.
Launching Your Membership
Once your membership product, offer, and community are set up, create a sales or landing page in Kajabi that describes the membership value and directs interested visitors to the checkout. Connect the page to a pipeline with an email sequence for new member onboarding. A strong onboarding sequence, delivered automatically through Kajabi email, sets new members up for engagement from day one and significantly reduces early churn.