Why Analytics Matter More Than Ever

At Kajabi, we understand that the backbone of every successful online business is not just the content you create but also the insights you gather. That's why we're excited to announce a series of powerful analytics updates, all designed to help you understand and grow your business.

The ability to quickly respond to what's working and what isn't can make or break a business. That's why having real-time, comprehensive analytics at your fingertips is a necessity. Whether it's identifying which products sell best, understanding demographic details, or pinpointing which marketing strategies yield the highest ROI, every piece of data counts.

Recognizing this critical need, we've expanded our capabilities and built out a dedicated analytics team focused on transforming how you interact with your business data. This is a priority for us because we know it's a priority for you—and we're not done yet.

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Introducing the New Features

Your Payments Overview Page

• KPIs as Clickable Tiles: Quick access to your most crucial data.
• Organized Reports: Easily find what you need with new categories and simplified navigation. 
• Direct Links: We've streamlined the interface, focusing on what matters most—your transactions.

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New Reports

1. Payments by Payment Method: See which payment options are your audience's favorite.
2. Payments by Pricing Type: Understand which pricing models work best for different segments.
3. Gross Revenue Over Time: Track your growth trends and adjust your strategies accordingly.
4. Refunds Over Time: Monitor refunds to ensure customer satisfaction and adjust course offerings.
5. Free Offers Over Time: Gauge the effectiveness of free trials and samples in converting users.
6. Payments by Country & State: Tailor your marketing efforts based on geographic performance insights.
7. Cart Orders Over Time: See total orders processed using Kajabi Cart and spot purchase trends over time. Want access? Apply here to join the beta.

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Dashboard Redesign

This upgrade is designed to help you make faster, better-informed decisions that can have an impact on your business’s growth.

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We've Got You Covered

These updates are just the beginning. Our newly dedicated analytics team is continuously working to bring you even more tools and insights. We're committed to giving you the data you need to succeed. Our Help Center is always available, packed with guides, how-tos, and articles like this one: Analytics Overview. Whether you're looking to get started with the new features or want to dive deeper into your data, we're here to assist.