Breaking Records: Kajabi Creators Earned Nearly $40M This Black Friday Cyber Monday

Record-Breaking Revenue

Black Friday Cyber Monday 2024 was a big moment for our creators, setting new records. Over just four days, creators on Kajabi collectively generated nearly $40 million in revenue. This included over 322,000 transactions and nearly 300,000 customers served globally.

Impressive Milestones

Our creators achieved remarkable milestones during BFCM, with 27 earning over $100,000 in just four days and a single transaction reaching $33,000. These achievements reflect the scalability of creator commerce and how Kajabi supports creators at every stage, from their first sale to reaching six figures and beyond.

High Demand, High Impact

Kajabi creators hit a peak of 216 transactions in a single minute, averaging 55 transactions per minute throughout the weekend. It’s incredible to see our creators thriving and their products in such high demand.

Driving Growth with Kajabi Payments

Kajabi Payments processed $13.1 million over the weekend—a 141.8% year-over-year increase. More creators are embracing our payment solution to simplify getting paid and focus on growing their businesses. With tools like sales tax automation and flexible payment options, including Buy Now, Pay Later through Afterpay and Klarna, Kajabi Payments is driving real growth.

Looking Ahead

This BFCM was just the start. Our creators showed us what’s achievable with the right tools and dedication. We’re excited to build on their success and continue creating features that support their growth.

Ready to grow your online business? Turn your creativity into revenue, connect with your audience, and build something meaningful with Kajabi.