Not sure if Kajabi is the right fit?

If you are weighing your options, a quick conversation can help. Talk through your goals and you'll get strategic guidance tailored to your business.

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The operating system for human expertise

One platform for your entire business. No duct-taped tools or scattered systems. From your first product to a fully scaled business.

See Our Product

Everything you need to build and grow

Kajabi brings your entire business into one unified platform. Products, marketing, payments, and delivery working together.

Kajabi product experience showing a 1-on-1 coaching session booking and creator video call interface
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PRODUCTS

Package your expertise into products that sell

Build courses, coaching programs, communities, and digital downloads. Structure your knowledge into experiences your audience will pay for.

  • Create multi-format offers: courses, memberships, coaching, and communities
  • Use templates or start from scratch with full creative control
  • Organize content with modules, lessons, assessments, and drip schedules
Kajabi checkout and payments interface with pricing options and multiple global payment methods
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sales

Get paid without the patchwork

Checkout, payment plans, coupons, and order bumps built in. Accept payments globally and manage everything from one dashboard.

  • Design landing pages and sales pages with a
visual builder
  • Send broadcasts and automated email sequences
  • Segment your audience and trigger actions based on behavior
Kajabi member portal with community feed, posts, challenges, and progress tracking
DELIVERY

Deliver experiences your members will love

A polished member portal where your audience consumes content, engages with community, and tracks their progress.

  • Offer one-time payments, subscriptions, or payment plans
  • Create coupons, upsells, and order bumps
at checkout
  • Accept payments in 140+ currencies with
Kajabi Payments
Kajabi marketing automation funnel showing newsletter signup and automated welcome email
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Marketing

Reach your audience and convert them into customers

Landing pages, email campaigns, and automations that work together. Build your list and nurture it without stitching tools together.

  • Design landing pages and sales pages with a
visual builder
  • Send broadcasts and automated email sequences
  • Segment your audience and trigger actions based on behavior

Why experts choose Kajabi

Justin Welsh, Content Expert & Solopreneur

There were so many different things that I was trying to cobble together using various solutions, with Zapier... which fails every once in a while. I moved over to Kajabi and had all that stuff under one roof, which was a blessing for my business.

Justin Welsh
Content Expert & Solopreneur
$10M+
Earned on Kajabi
Brittney Carmichael, Business Coach

"Before I found Kajabi, I was just a hairdresser with an idea. Kajabi gave me the tools to be able to take all these ideas that I had as a hairdresser and put them somewhere."

Brittney Carmichael
Business Coach
$600K+
Earned on Kajabi
Carrie Lupoli, Nutritionist

"I did a two week trial with Kajabi and within a day I realized how much easier everything was for me. It wasn't until I joined Kajabi and gave my systems some sort of a focus and organization that I actually started really making money."

Carrie Lupoli
Nutritionist
$2M+
Earned on Kajabi

Frequently asked questions

What is Kajabi?

Kajabi is the operating system for human expertise. It gives experts one place to build, market, sell, and deliver their work so they can run a real business without relying on scattered tools. The system brings products, marketing, payments, and client experiences together in a clear and connected workflow.

Who is Kajabi for?

Kajabi is for real experts whose knowledge is earned through lived experience. Coaches, educators, practitioners, clinicians, creators, and service professionals use Kajabi to share what they know and build a business around it. If you guide people through a transformation, Kajabi is built for you.

What can I build on Kajabi?

You can build courses, coaching programs, digital products, memberships, communities, and high-value client experiences on Kajabi. The platform supports simple information products as well as structured, relationship-based programs that help clients achieve real transformation.

What makes Kajabi different from other platforms?

Kajabi is different because it replaces a patchwork of tools with one unified system. Starter platforms are easy to begin with but limit growth. More complex tools are powerful but heavy to manage. Kajabi combines clarity and strength so experts can run their entire business in one place without complexity.

How does Kajabi help experts grow their business?

Kajabi helps experts grow by connecting their identity, products, audience, marketing, and client delivery in one system. This creates a clear path forward and reduces the friction that comes from using separate tools. Experts move faster because every part of their business works together.

Is Kajabi a good platform for selling digital products and expertise?

Yes. Kajabi gives experts one connected system for creating, marketing, and selling their digital products. You can build courses, coaching programs, memberships, and other knowledge based offers, then deliver them through a professional client experience. The platform includes email, landing pages, checkout, automation, and analytics, which removes the need to manage separate tools. Experts choose Kajabi because it supports both simple digital downloads and more advanced, transformation focused programs, all inside a single business system.

Is Kajabi good for beginners who want to grow into a larger business?

Yes. You can start with a single product and expand as your business grows. Kajabi is designed to support both early-stage experts and experienced leaders, without requiring you to switch platforms or rebuild your systems as you scale.